Head of Comms, Mana Group
Understanding the difference between media monitoring and media analysis can put you in a much better position to manage your media reporting and gain meaningful insights in the process. This blog post defines each one and discusses which option is best for your business.
At Mediaverse we know that no communications team is the same. Our tailored and transparent media analysis delivers powerful intelligence to drive your media strategy forward and in the right direction. At the heart of this is our commitment to qualitative human analysis, not automation.
Never lose sight of your data with Mediaverse’s interactive MyAnalysis platform. Explore the data behind our reports and gain additional insight on how each and every media item has been analysed with full transparency.
Take your data further and create your own reports to support your media objectives.
Get more out of your insights with a better understanding of the top terms used in media reporting and analysis.